NEW YORK AMERICAN MARKETING ASSOCIATION

How Biometrics Make a Difference

Event Details

Time: February 15, 2012 from 12pm to 1pm
Location: online webcast
Website or Map: http://my.thearf.org/source/E…
Phone: Kelly@TheARF.org
Event Type: webcast
Organized By: Kelly - ARF
Latest Activity: Jan 31

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Event Description

Presented by: Innerscope Research

The media landscape is evolving at an incredible pace, with new platforms for brands to communicate, and new ways for people to consume information. Biometrics, a method of NeuroMarketing research, is a way to measure the impact of these opportunities. This webinar features three case studies of industry leaders using biometrics to answer specific market research questions, with emphasis on how NeuroMarketing research offers unique value.

ARF Members: Free / Non-members: $199 » Please click here for full description and registration