Using Digital Advertising to Engage and Acquire Customers Anytime, Anyplace

Event Details

Using Digital Advertising to Engage and Acquire Customers Anytime, Anyplace

Time: January 22, 2013 from 6pm to 8pm
Location: JWT
Street: 466 Lexington Avenue
City/Town: New York, NY 10017
Phone: 212-687-3280x222
Event Type: feature event
Organized By: NYAMA Events / Mandy McMaster
Latest Activity: Jan 22

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Event Description

Featured Speakers:
Amir Weiss, Vice President, E-Business, MetLife
Don Vu, RBWM Marketing, Media, HSBC
John Baker, President, dotJWT, JWT


Digital advertising is our opportunity to create brand experiences, not just static messaging.  The ability to interact with a message not only surprises consumers, but it does so in a way that increases time spent with a brand and builds positive brand associations.  During this interactive program, our featured speakers will reveal how you can:

  • Create highly effective digital advertising strategies
  • Target customers using the latest digital platforms
  • Make digital advertising analytics work for you
  • Optimize your creative and social programs

Host and Sponsor:




Date:
Tuesday, January 22, 2013

Time:
6pm - 8pm

6pm - 6:30pm Networking
6:30pm - 7:30pm Formal Presentation
7:30pm - 8:00pm Networking

Location:
JWT
466 Lexington Avenue
New York, NY 10017

Price:
$45 Member Rate Ticket
$65 Non-Member Rate Ticket
$30 Academic Rate Ticket (must show valid student ID at check in)

Food and Beverages will be served.

This event is now closed.  We will accept registrations at the door until capacity. 

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