BrandDigital: Simple Ways Top Brands Succeed in the Digital World
Date:	October 21 , 2008	Registration is now closed
Time:	6:00- 8:00PM
	6:00 PM-6:30 PM Refreshments and Networking 6:30 PM-7:30 PM Program Starts Promptly 7:30 PM-8:00 PM Questions and Networking
Location:	New York AMA 116 E. 27th Street, 6th Fl. New York City Between Park & Lexington
Speakers:	Allan Adamson Managing Director Landor Associates
In his new book, BrandDigital: Simple Ways Top Brands Succeed in the Digital World, Allan Adamson explains in a simple, engaging style how the best organizations are using digital technologies to build their brands and their brand equity. Find out what GE, Dove and J&J are doing that you should know.

Attendees will learn: Ten things which are key to branding in a digital age. The questions to consider when using digital to build brands. Which digital tools are best for your needs. The best practices of some of the most recognized brands today.
Fees *	New York AMA Members: $35 Non-members: $55
*Registrations accepted on a first-come, first-serve basis, due to limited seating.